- B2B Social Marketing
Date
Since 2025
Client
HVAC Refrigeration
Category
Design & Marketing
Location
Gurgaon, India
Metacool is an India-based leader in HVACR components, with over a decade of experience. We specialize in copper and brass fittings, headers, and manifolds, offering customized, high-quality solutions tailored to your needs. We ensure excellence with every product, setting a benchmark in quality and agility in the market.
Challenge & Solution
Maintaining a steady flow of high-quality posts, case studies, and industry insights to build trust.
Targeting Decision-Makers
Reaching CXOs and senior professionals who are selective and expect clear business value.
Content Differentiation
Standing out in a crowded LinkedIn feed with thought leadership that feels fresh and authoritative.
Engagement Quality
Driving meaningful interactions beyond likes—sparking conversations, shares, and lead conversions.
Brand Positioning
Balancing professional credibility with approachable storytelling to resonate with diverse B2B audiences.
LinkedIn Page Management
- Optimize Metacool’s LinkedIn company page with updated branding, services, and thought‑leadership positioning.
- Maintain a consistent posting schedule aligned with B2B objectives.
- Monitor analytics and engagement metrics to refine strategy.
- Manage community interactions, including comments, inquiries, and professional networking.
Content Strategy & Marketing
- Develop a tailored content calendar focusing on industry insights, case studies, and success stories.
- Craft posts that highlight Metacool’s expertise, innovation, and value proposition for B2B audiences.
- Leverage LinkedIn articles and newsletters to establish thought leadership.
- Align messaging with lead generation and brand awareness goals.
Creative Design & Visual Branding
- Design premium visuals, infographics, and carousel posts tailored for LinkedIn’s professional audience.
- Create branded templates for posts, ensuring consistency across campaigns.
- Develop video snippets and motion graphics to enhance engagement.
- Maintain a polished, authoritative visual identity that reflects Metacool’s brand ethos.
Brand Building & Authority Development
- Position Metacool as a trusted B2B partner through storytelling and thought leadership.
- Collaborate with industry influencers and partners to amplify reach.
- Highlight client testimonials, case studies, and milestones to build credibility.
- Implement strategies to grow followers, increase engagement, and drive qualified leads.
